jeudi 3 décembre 2015

Homework for Session 5 - company that provides hotels with a guest service app

VLoungeUp suggests to the hotelkeepers resuming contact with their customers in a digital way.

The whole remits to a mobile application which the hotel can personalize and who can be constantly updated thanks to an access back-office.

Sales materials

- To Increase the turnover and guest satisfaction
- To adapt the app according to the hotel
- To collect many guest info and preferences in order to know then better
- To promotion the hotel services by booking directly through the app
- To increase the loyalty
- To reduce costs 

App features included in the app

- About the communication: guests can send/receive messages = closer relationship
- About the information: inform them about touristic attractions on a map with geolocation 
- About guest Satisfaction Assessment: satisfaction survey through the app, instantaneous feedback on their journey
- About a CRM tool: analysis of the use of the app by the client to better target them and to satisfy them, keep client database up to date
- An adadpted app: available on all mobile platforms (IOS, Android, Amazon)
- Share&Go: tool that send touristic suggestions to clients on their mobile. Function of concierge


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